Does Print Still Work?
Absolutely. Print advertising attracts "Passive" Buyers - those potential buyers that have see an opportunity and get excited, they are often more emotionally driven and tend not to be shopping around. These buyers will often pay a premium for a business as they are not making a lot of direct comparisons. Internet advertising on the other hand only attracts "active" buyers, meaning those potential buyers searching for a business and comparing options online. They tend to be very focused on price.
Local Newspaper composite adverts are a sure fire way to reach a broad audience of business people and buyers who are looking for their next venture.
Adverts are specific to local newspapers in your region, enquire with your broker about your local advert options.